Legal
Privacy Policy
Last Updated: June 4, 2026
At Identity Integrative Health (“we,” “us,” or “our”), your privacy is important to us. This Privacy Policy explains how we collect, use, protect, and share information when you visit our website at identityih.com, use our services, or communicate with us.
1. Information We Collect
We may collect the following types of information:
Personal Information
Full name, phone number (mobile and/or landline), email address, date of birth, mailing address, health and medical history relevant to care, and insurance information.
Automatically Collected Information
IP address, browser type and version, pages visited and time spent on site, referring website or source, device type and operating system, and cookie and tracking data (see Section 5).
Information You Provide Directly
Information submitted through our new patient intake forms, contact forms, or appointment booking. Communications sent to us via email, SMS, or phone.
2. How We Use Your Information
We use the information we collect to provide chiropractic, physical therapy, and fitness services; schedule and confirm appointments; send appointment reminders and follow-up communications; deliver our SMS messaging program (see Section 4); respond to inquiries and provide customer support; send health tips, wellness education, and care-related updates; comply with legal and regulatory requirements; improve our website and services; and process payments and billing.
We will never use your information for purposes unrelated to your care or our business relationship without your explicit consent.
3. How We Share Your Information
We do not sell, rent, or trade your personal information to third parties. We may share your information only in the following limited circumstances:
Healthcare providers
With other treating providers involved in your care, with your consent.
Service providers
With trusted third-party vendors who assist in operating our business (e.g., scheduling software, CRM platforms, payment processors), bound by confidentiality agreements.
Legal compliance
When required by law, court order, or regulatory authority.
Business transfers
In the event of a merger, acquisition, or sale of assets, with appropriate privacy protections in place.
SMS Consent
Phone numbers collected for SMS messaging and SMS opt-in consent data will not be shared with third parties or affiliates for marketing or promotional purposes under any circumstances.
4. SMS Messaging Program
Identity Integrative Health operates an SMS messaging program to communicate with patients and prospective patients. By opting in, you agree to receive text messages from us.
Types of messages we send
Appointment reminders and confirmations, care follow-up messages and check-ins, health tips and wellness education related to chiropractic, physical therapy, and fitness, practice updates and announcements, referral and review requests, and information about our services and programs.
Message Frequency
Message frequency varies. You may receive up to 4–6 messages per month depending on your stage of care.
Message & Data Rates
Standard message and data rates may apply depending on your mobile carrier and plan.
How to Opt Out
You may opt out of SMS messages at any time by replying STOP to any message you receive from us. You will receive one final confirmation message, and no further messages will be sent.
How to Get Help
Reply HELP to any message for assistance, or contact us at hello@identityih.com or (913) 387-4921.
Carrier Disclaimer
Carriers are not liable for delayed or undelivered messages.
Age Requirement
Our SMS program is intended for individuals 18 years of age or older. By opting in, you confirm that you are at least 18 years old.
5. Cookies & Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your browsing experience and analyze site traffic.
Essential cookies
Required for the website to function properly.
Analytics cookies
Help us understand how visitors interact with our site (e.g., Vercel Analytics).
Marketing cookies
Used to deliver relevant content and measure the effectiveness of our communications.
You may disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website.
6. Data Security
We take the security of your personal information seriously and implement appropriate technical and organizational measures to protect it, including encrypted data transmission (SSL/TLS), secure servers and access controls, limited employee access to personal data, and regular security reviews and updates.
While we strive to protect your information, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security but are committed to protecting your data to the best of our ability.
7. Your Rights & Choices
You have the right to access the personal information we hold about you, correct inaccurate or incomplete information, request deletion of your personal information (subject to legal obligations), opt out of SMS communications at any time by replying STOP, opt out of marketing emails by clicking “Unsubscribe” in any email we send, and request a copy of your data by contacting us directly. To exercise any of these rights, please contact us at the information below.
8. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies before submitting any personal information.
9. Children's Privacy
Our services are not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any significant changes by updating the “Last Updated” date at the top of this page. Continued use of our website or services after changes are posted constitutes your acceptance of the updated policy.
11. Contact Us
If you have any questions about this Privacy Policy, please contact us:
Identity Chiropractic LLC
10410 Mastin St., Overland Park, KS 66212